How It Works: Stay Ahead of Competitor SEO Changes with TrackSiteChanges

By TrackSite Admin • Aug 27, 2025 • 3 min read

If you're serious about SEO and competitive monitoring, TrackSiteChanges makes it easy to monitor your rivals’ websites for key updates and all in real time. From title changes and schema shifts to meta description rewrites and new content blocks, our platform does the tracking so you can focus on strategy.

In this guide, we’ll break down exactly how the platform works, what to expect at each tier, and how to make the most of your subscription (including our free grace period when you cancel).

What Does TrackSiteChanges Actually Do?

Allows you to know when your competitors are making a shift, monitors specific web pages you care about such as landing pages, blogs, or pricing pages, and alerts you the moment those pages change.

Here’s what we track, visually:

Visual screenshot differences
Meta descriptions
Structured JSON data updates

Everything is automatic once set up. You choose the URLs and how often we check them (hourly, 4hrs, daily). Nothing we scan is not already publicly available, we adhere to international guidelines on ethical site access. Receive AI summaries to avoid any common false positives.

ai summaries on websites

How to Use the Platform

1. Add a Competitor URL

On your Tracked URLs page, simply paste the full URL of a competitor’s page into the input box and hit “Track.” You can monitor up to:

1 URL on the Free plan
10 URLs on the Pro plan
100 URLs on the Agency plan

To get started all you have to do is enter a url on the tracker page and click 'Track Page'

By default, your alert email will be one you signed up with.

2. Enable Email Alerts Globally and Per URL

You have two levels of control over email alerts:

A global switch that turns all alerts on/off. (Pictured below)

Global email alerts highlighted with on and off toggles

Per-URL toggles are also available by clicking Alerts On or Alerts Off buttons. (Pictured below).

shows the alerts on and alerts off buttons

This gives you the flexibility to ensure you're watching what matters most at a given time.

3. Set Scan Frequency

Every URL you track can be scanned at a different interval:

Daily — available on all plans
Every 4 Hours — available for Pro and Agency users
Hourly — exclusive to Agency users

showing the frequency dropdown

Note: If you’re on a free plan or ineligible tier, premium scan frequencies will appear grayed out 🔒 with a tooltip guiding you to upgrade.

Receive emails straight to your inbox

Based on your scan frequency (1hr, 4hr, daily) we will send you a personalized report based on our findings.

4. View Visual Changes

For each tracked URL, you can:

View side-by-side screenshot comparisons
Change notification frequency, mentioned earlier
Compare JSONLD / Meta differences
Enable and disable notifications

All you have to do is check the Tracked Urls page. This is especially useful for identifying visual changes that may not be obvious from HTML alone.

side-by-side screenshot comparisons for a tracked url

5. View Meta + JSONLD differences

View side-by-side meta data differences:

side by side seo comparison table

Pricing Plans & Limits

We offer three plans:

Free Tier

Tracks 1 URL
Daily scans
Global & per-URL email alerts

Pro Tier

Track up to 10 URLs
Daily and every-4-hour scans
Access to structured content diffing
Grace period upon cancelation
Meta + JSONLD differences

Agency Tier

Track up to 100 URLs
Hourly scans
Everything in Pro + priority support
Early Access to new SEO tooling

To compare all tiers in detail, check out our Pricing Page.

✅ What Happens if I Cancel?

We offer a free grace period after you cancel your paid plan. Even if you cancel your subscription, you'll still retain access to your current tier’s features — including premium scan frequencies — until the subscription officially ends.

You’ll see a message like:

Current Tier: PRO (Expires in 30 days)

This gives you peace of mind and time to re-upgrade if needed, without interruption.

Account Removal

If you wish to have your account removed, please email us at support@tracksitechanges.io and we'll have your account and any associated assets permanently deleted.

Ready to Get Started For Free?

Create your free account today and start tracking your competitors’ SEO changes in less than a minute.

👉 Sign up now for free

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